It's all in the Jeans (yes, jeans...not genes..NERDO!!!)

There are things that are dear to you. There are people you look up to.
But above all, there are things that are Sacred.

For some it is Marlon Brando, smoking a cigar in The Godfather. For others, it is the LOTR trilogy by Tolkien. Yet more swear by the light sabers in Star Wars. I personally know people who revere things varying from Nokia cell phones to Bob Marley to the pani puri sold at their local chaat walah.

Mind you, these people are just not mere fans. They revere, respect and hold in awe, the Sacred. But unlike the fans, they will not go up in arms on hearing some one speak against the Sacred. They will never try to convince others of the greatness or the holiness of the Sacred. No sir. For them, it is a religion, an inspiration, a source of hope. The possibility of the world existing without the Sacred, is not a possibility. And if others fail to realize that, then May the Sacred lead them away from ignorance, to the path of light.

For me, and am sure for many others out there, a pair of denim jeans definitely figures in the List of Top 5 Sacred things. Imagine a world without jeans!!!! Definitely sounds like the plot of a Stephen Kings's novel!!!!

And if it is a jeans, it has to be Levi Strauss & Co.



Gulli ki majnu se Deepika Padukone tak, agar jeans pehni hogi, to Levi's jeans hi hogi. (For the uninformed, that was a throwback to the old SAIL steel add in India: safety pin se satellite tak, agar steel se bana hai, to SAIL steel hi hoga. Can't find the damn add!!!!).

Go here if you want a little history lesson on Levi's!!! And here's one of the oldest add's I could find!!!



So, why Levi's?? Cause every thing else, is just a xerox!! :-)




Also, a Levi's jeans is much more than just a jeans. How else do you think Brad Pitt gets all the babes!!!



And the reason for Pamela Anderson being so hot?? You got it!! Levi's jeans!!



Vaise, our desi stars are not far behind in realizing the hotness quotient of a Levi's low rise!!!



He he..now you know why Mohabbat Man goes Udiii Babaaa!!!!

And it's just not the looks... You get the laughs too!!!!



So there you go. One of my Sacred things. Levi's originals. 501..527..Signature...Can't live without it!!!! What's yours???


P.S. ..remember their campaign in India which made them (in)famous!!!!



Don't worry ladies...u can drool too!!!! lol!!!



Levi's - Dangerously Low...